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You’re probably looking for changing the SEO Meta of your blog post without changing the original post title but do not know how to do it perfectly?
If this is the scenario then this article is going to be very helpful for you. After reading this article you’ll be able to easily change the meta title of any blog posts.
Although WordPress by default does not allow changing meta title. For that, you need to install an SEO plugin, which I will discuss in the latter part of the article.
Before I start this tutorial let us first know why should we change the meta title and its importance.
Why change the SEO Meta Title of Blog Posts?
If you are doing Blogging or Affiliate Marketing, you must be aware of getting more clicks and traffic from search engines. We can write a catchy title using this technique for getting more clicks on our articles.
And sometimes we want to create an SEO-optimized title for better ranking rather than the original title. In this case, changing SEO Meta Title is very helpful.
Suppose the title of your blog posts becomes very long that does not fit in SERPs. In such a condition, you can easily shorten your post title using this method.
Well, most of the search engines do not take metadata (blog title, descriptions) as a ranking factor but the click-through rate helps in better ranking. By changing the meta title you can create a title that your audience is exactly looking for.
Step By Step Guide To Change SEO Meta Title without changing original Post Title
Step 1: Install and Activate a WordPress SEO plugin
Although there are lots of WordPress SEO plugins available. But in this tutorial, I will use the RankMath SEO plugin to change the meta title.
If you are a Yoast SEO plugin user then also you can follow this tutorial. The steps are almost the same in both RankMath and Yoast plugin.
Before preceding make sure you activated the RankMath SEO plugin.
Step 2: Create or Edit a post
Now on your WordPress dashboard create a new post or edit an existing post for which you want to change the title.
After that scroll down to RankMath General setting for the particular post. This section located just below the post area.
Now click on the Edit Snippet option.
You will see the default title is set as %title%, which means the original title of your blog post.
Nowreplace %title% with the title you want to show in Search Engines.
Now close the snippet editor and publish your article. Search Engines will now take the title that you have added in the snippet editor.
But the original title of the article will remain the same on your blog. Basically, you have created just another title for the same blog post for Search Engines.
Changing the SEO Meta title without changing the original post title helps in Search Engine Optimization and also helps in getting more clicks to your blog post, which ultimately helps your blog to rank higher.
Not only changing the meta title, but I will also recommend you to follow all the points of Title Readability in the RankMath SEO plugin to produce a perfect optimized title for your blog post.
I hope this article is helpful to you and now you are able to change the SEO meta title without changing the original post title.
If you have any queries related to this article don’t hesitate to ask me in the comment section. I will definitely try to solve your queries.
Author Bio – Atanu Das is the founder of the blog BloggingFix.com where he writes articles related to Blogging, SEO, Affiliate Marketing, and how to earn money online.
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