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If you’re interested in selling online, you could be starting from a few potential points. In case you already have a WooCommerce online store, you should break into a larger market to make your business thrive.
These are very different situations, but they have a lot in common, and that’s the potential to grow by finding new sales channels for your products to sell. Amazon can be a profitable marketplace for any e-merchant, whatever the current status of their business. In fact, if you’re serious about eCommerce, you should definitely integrate your WooCommerce store with Amazon to sell on this largest marketplace.
Firstly, WooCommerce is an open-source plugin for WordPress that was created by WooThemes developers in 2011. It can assist you in swiftly converting a WordPress website into a fully functional online store. The platform is an ideal solution for organizations of all sizes, from small to large ones.
As of January 2021, there are 4,414,537 live websites using WooCommerce. It also takes the lead as the most popular platform, powering 26% of all eCommerce sites. According to Capterra, WooCommerce also garnered a slew of positive reviews from all over the world.
Besides, Amazon, which was founded in 1994 by Jeff Bezos, began as a simple online bookstore. Gradually, Amazon has grown from humble beginnings to become the world’s largest online eCommerce marketplace. Not only has it extended its product and service offerings, but it has also entered the streaming video industry, the cloud computing marketplace, and most recently, the banking industry. Until now, Amazon.com is a global eCommerce corporation that specializes in online retail, computer services, consumer electronics, digital content, and other local services including daily specials and groceries.
Source: BusinessofApps- https://www.businessofapps.com/data/amazon-statistics/
According to the latest industry data, Amazon is one of the most popular and valuable online marketplaces used by both individuals as well as businesses. Moreover, the site is available in many different countries and languages. It is considered as one of the Big Five companies in the U.S information technology industry, along with Google, Apple, Microsoft, and Facebook. The company has been referred to as “one of the most influential economic and cultural forces in the world”, as well as the world’s most valuable brand.
Before jumping to the details, let’s dig a little deeper into why you should expand your WooCommerce store by selling on Amazon.
Integrating your WooCommerce with Amazon can benefit your business, and here are some points to consider about Amazon – one of the most well-known online marketplaces:
- Amazon is the largest selling channel in the world in terms of online revenue. Considering Amazon’s 2020 revenue of about $386 billion, its 44% sales growth in the first quarter of 2021.
- The majority of customers nowadays prefer to shop online. Amazon brought in $125.6 billion in sales revenue in the fourth quarter of 2020, which is not surprising.
Selling your items on Amazon allows you to reach a much broader audience. Furthermore, your customers feel secure and are more likely to purchase your products because they purchase directly from Amazon – a reliable marketplace. On top of that, adopting a new distribution channel can help you diversify your revenue streams while also lowering your risk.
The best thing is that the eCommerce behemoth provides WooCommerce users with a variety of programs and resources. As a result, integrating your store with Amazon and staying on the WooCommerce platform can help you optimize your income.
By automating work with all of the flexible offers available, you can save a lot of time and focus on more important tasks. It also keeps you up-to-date on all of the activity on the Amazon marketplace by sending you email notifications through your WooCommerce store.
With WooCommerce Amazon integration, you can sell on Amazon with ease and take advantage of its additional features.
- Product Listing in Bulk: Start selling on Amazon is quick and effortless with LitCommerce bulk listing software. You can easily select products from your central catalog to create listings and publish on Amazon in just one click.
- Real-time synchronization: Every time you make changes to your product attributes such as name, price, inventory, images, etc., LitCommerce will automatically update between your sales channels to save you time and minimize repetitive tasks.
- Advanced Order Management: Managing and fulfilling orders with WooCommerce multichannel selling are no longer a hassle. The system will automatically sync your orders from every sales channel to one central dashboard. It helps you deliver products in time and keep track of statistics.
Registering a LitCommerce account is just a breeze and you will have a huge opportunity to connect your store to a large community. If you’re interested in selling on the further most popular marketplaces worldwide, you can choose WooCommerce eBay integration or WooCommerce Etsy integration as well to help you boost sales and connect to millions of buyers across the world.
Within only 4 simples steps, you can easily connect WooCommerce to Amazon and leverage your sales by the following:
The first step after creating an account is to connect with your WooCommerce store. The store will act as a source of data when importing products. Simply choose WooCommerce and hit the “Connect” button.
To set up WooCommerce Amazon integration, simply install the LitCommerce app and log in to your Amazon account.
Firstly, log in to your WooCommerce admin panel.
On the left-side menu bar, navigate to “Plugin”, and click “Add new”.
After that, look for the “LitCommerce plugin” by typing in the search bar. Click on Install Now and then activate the plugin.
Then, you will see the LitCommerce section on the left-side navigation. Go to the section and click on the “Re-connect to LitCommerce” button. Next, the plugin will automatically perform the necessary steps to integrate with LitCommerce.
Once it’s done, you’ll be redirected to the LitCommerce app to integrate your WooCommerce store with Amazon.
After successfully connecting to Amazon, firstly, go to All products from the left sidebar menu to create a new draft listing. From here, choose the items you want to list on your channels. After that, click List products on channel, then choose Amazon.
The system will then create draft listings on your channel page and redirect you to it. Along with that, you will see a notification Draft listings successfully created. Now you can freely customize your listings before going live.
To enable inventory sync, from the main dashboard, choose the sales channel you want, and then click Channel settings. From there, you can see the Inventory section as a picture below.
Click on the switch next to Inventory Sync to turn on this feature.
After that, click on Save Settings from the bottom of the page to save any changes you’ve just made. And you’re ready to go!
While the WooCommerce store will be the place where you fulfill your orders, you can also manage them in the LitCommerce system. To manage orders, go to Orders from the left sidebar menu.
You’ll find the buyer’s name, order status, channel order number, and other important components. This will help you monitor and manage orders from all sales channels in one place.
That’s how easy it is to utilize WooCommerce Amazon integration using the LitCommerce app.
In conclusion, we have noted all the key reasons why you should expand your WooCommerce store with Amazon integration. There’s no right or wrong decision, it’s all depending on your wise business strategies. Try to incorporate your brand identity and consider what you want to tell your customers.
Despite the fact that Amazon is a terrific site to sell, it’s not the only option. With LitCommerce, the WooCommerce multichannel selling process becomes easier, you can also expand your online store to wider audiences on Amazon, eBay or Facebook shop, for example.
Even though you are not an expert in technical skills, you can use LitCommerce’s integration technology. This helps to simply build listings, post them on numerous marketplaces and shopping carts, allow inventory synchronization, and manage orders—all from a single central system.
Nikola Roza is an affiliate marketer and blogger behind Nikola Roza- SEO for the Poor and Determined. He writes for bloggers who don't have huge marketing budgets and who still want to carve out a niche online and a better life for themselves. He's also passionate about precious metals IRAs and how to invest in gold and silver for a safer financial future. Learn about Nikola here, or read his blog posts and guides here.