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Looking for the latest SEMrush statistics, facts, and trends for 2024?
You’ve come to the right place.
My recently updated guide has the answers you need.
Let’s go!
Jump here: Key SEMrush Stats and Facts for 2024| SEMrush Keyword Database Statistics 2024| SEMrush Backlink Database Statistics 2024| SEMrush Display Advertising Database Statistics 2024| SEMrush Workforce Statistics in 2024| SEMrush Subscription Types Facts 2024| SEMrush Tools and Features Statistics in 2024| SEMrush Revenue Statistics and Facts 2024| SEMrush Revenue by Region Statistics 2024|
Table of Contents
Here are the Most Important SEMrush Statistics for This Year
Key SEMrush Stats and Facts
- SEMrush initially started by offering only 2 tools and now the platform includes 55 apps, and more are soon to be introduced.
- SEMrush employ 1000+ workers around the globe.
- SEMrush’s annual revenue in 2020 was $124.88 million.
- SEMrush’s annual revenue in the first quarter of 2024 was $75.9 million.
- SEMrush platform has 471,000+ active users.
- Out of the more than 471,000 active users, 67,000 are paying SEMrush customers, and 404 000 are either free SEMrush users or are currently on a free trial offered by SEMrush.
SEMrush Keyword Database Statistics
What is the Size of the SEMrush Keyword Database?
SEMrush keyword database has over 20 billion keywords. That is a 426% increase since 2018.
SEMrush Backlink Database Statistics
How Many Websites and URL Does the SEMrushbot Crawl on the Internet?
SEMrushbot crawls over 17.28 billion URLs daily collecting domains’ backlinks data.
What is the Size of SEMrush’s Backlink Database?
SEMrush’s backlink database has 41.28 trillion+ backlinks and 1.47 billion+ referring domains.
SEMrush Display Advertising Database Statistics
To help users analyze competitor advertising (PPC), SEMrush tracks and keep records of display ads.
What is the Size of SEMrush’s Advertising Database?
SEMrush advertising database has data on 310 million+ ads.
Additionally, SEMrush tracks the activities of 3.5 million publishers and 5.2 million advertisers.
SEMrush Workforce Statistics
How Many Full-Time Staff Members Does SEMrush Employ?
SEMrush employ 979 full-time staff members in different countries around the world.
How Many of SEMrush Employees are Based in Russia?
640 (65.37%) of SEMrush employees are based in Russia.
How Many of SEMrush Employees Work in Sales and Marketing Department?
308 (31.46%) of SEMrush employees work in the Sales and Marketing departments.
How Many of SEMrush Employees Work in Product Development Department?
348 (35.55%) of SEMrush employees work in the Product Development department.
What is the Average Salary of a SEMrush Employee in the US?
The average salary of a SEMrush employee in the US is $111.102.
SEMrush Subscription Types Facts
SEMrush has two subscription types. Monthly and annual billing (learn about SEMrush pricing here).
Customers who choose to subscribe for the annual billing get a 17% discount.
How Many of the SEMrush Customers are Subscribed to One of the SEMrush Annual Plans?
22% of SEMrush customers are subscribed to one of the SEMrush annual plans.
How Many of the SEMrush Customers are Subscribed to One of the SEMrush Monthly Plans?
78% of SEMrush customers are monthly users.
Monthly billing plan subscribers increased from 74% in 2019 to 78% in 2024.
SEMrush Tools and Features Statistics
SEMrush now offers 55+ tools and features, –a massive increase from only 4 tools in 2012.
According to the SEMrush website, they have 55 tools but in their SEC filings, they provided 46 tools in 9 different categories.
Two platforms Prowly and Sellerly that were acquired by SEMrush are also listed among the categories.
Search engine optimization (SEO), content marketing, and advertising research (SEM) account for 60.87% of all SEMrush solutions. SEO remains SEMrush’s biggest category with 16 dedicated SEO tools.
Other digital marketing categories include social media, competitive research, local marketing, and reporting.
SEMrush Customers by Company Type
SEMrush categorize their customers into two types:
- Small and medium-sized businesses (SMBs);
- Enterprise clients.
What Percentage of SEMrush Customers are Small and Medium Businesses (SMB’s)?
94.9% of SEMrush customers are Small and Medium Businesses (SMB’s). These are companies with fewer than 500 employees.
SMB’s category rakes in annual recurring revenue of $2,000 per client for SEMrush.
What Percentage of SEMrush Customers are Enterprise-Level Businesses?
5.1% of SEMrush customers are enterprise-level businesses.
The enterprise customer category rakes in annual recurring revenue of $4200 per client for SEMrush.
How Many Fortune 500 Companies Are SEMrush Clients?
30% of Fortune 500 companies are SEMrush clients.
SEMrush Revenue Statistics and Facts
What is SEMrush Annual Recurring Revenue (ARR) per Paying Customer?
SEMrush annual recurring revenue (ARR) per paying customer is $2,123. That is an increase of 12.2% from $1,820 in the previous year.
How Has SEMrush Annual Recurring Revenue Progressed Over the Years?
SEMrush’s annual recurring revenue is growing year over year.
- In 2020 SEMrush had year-over-year growth of 40.54% with an ARR of $144.2 million.
- In 2022 SEMrush had year-over-year growth of 35% with an ARR of $254.3 million.
- In 2024 SEMrush’s annual revenue in the first quarter of 2024 was $70.9 million.
At SEMrush annual recurring revenue is calculated by multiplying the value of all paying contracts on the last day of a reporting period by 365.
How has SEMrush Annual Revenue Progressed Over the Year?
- SEMrush made $124.88 million in revenue in 2020. That was a 35.59% increase from the $92.1 million in 2019.
- SEMrush made $180 million in revenue in 2021. That was a 50.55% increase from $124.88 million in 2020.
- SEMrush made $250 million in revenue in 2022. That was a 35.27% increase from $180 million in 2021
- SEMrush made $260 million in revenue in 2024. That was a 5.4%% increase from $250 million in 2022
SEMrush Revenue by Region Statistics
In 2020, SEMrush generated $57.23 million from US-based customers and $13.16 million from UK-based customers. Accounting for 57.37% of total revenue.
Only 43.63% of SEMrush revenue comes from regions other than the US and UK.
The 13.16 million UK revenue represents a 29.15% year-over-year growth in the region.
Additionally, in 2024 there has been a 35.74% revenue increase from US-based SEMrush clients.
SEMrush Users Statistics and Trends 2024
How Many Users in Total Does SEMrush Have?
As of 2024 SEMrush have more than 7 million users in total.
Is SEMrush User Base Growing or Shrinking?
SEMrush user base is growing at a steady rate.
On average, the number of new account registrations increases by 40% year-over-year.
Since 2019, SEMrush has been growing at a steady new registration rate of 2 million accounts per year.
How Many Active Users Does SEMrush Have?
in 2024 SEMrush have 471. 000 active users in both free and paid plans.
Out of this, 83,000 active users were added over the past year alone.
How Many Free Users Does SEMrush Have?
In 2024 SEMrush have more than 404. 000 active free accounts. This is 85.77% of the entire SEMrush user base.
SEMrush’s free user base grows by an average of 21% per year.
How Many Paid Users Does SEMrush Have?
In 2024 SEMrush have more than 67,000 paid users. 13,000 of those are new subscribers added over the past year.
SEMrush’s paid user base grows by an average of 24% per year.
SEMrush Statistics Facts and Trends 2024 FAQ
#1- Who Founded SEMrush and When?
SEMrush was founded in 2008 in St. Petersburg by Oleg Shchegolev and Dmitri Melnikov.
#2- How Old is SEMrush?
SEMrush is a 14-year+old company.
#3- Who Owns SEMrush?
Oleg Shchegolev and Dmitri Melnikov own SEMrush.
#4- Is SEMrush a Russian or Ukrainian Company?
SEMrush is neither a Russian nor a Ukrainian company.
Semrush is a company that started in St. Petersburg in 2012, but now they’re a US-based global business and a publicly-traded company that’s listed on the New York Stock Exchange (SEMR).
#5- Where is SEMrush Headquarters?
SEMrush headquarters is in Boston Massachusetts.
The address is: USA, 800 Boylston Street, Suite 2475, Boston, MA 02199
#6- Where are SEMrush’s Offices Located?
SEMrush’s offices are located in Belgrade Barcelona, Berlin, Prague, Yerevan, Limassol, Warsaw, Austin, Boston, Dallas, Amsterdam, Trevose and Philadelphia.
Best SEMrush Statistics Facts and Trends for 2024 FAQ- Your Questions Answered! #stats #statistics Share on XSEMrush Statistics Facts and Trends 2024 (Conclusion)
If you were looking to learn more about SEMrush, I hope this list of SEMrush stats for 2024 helped.
If you have any comments or questions about SEMrush statistics, please leave them in the comments section below.
Thank you!
Sources and refferences:
- SEMrush Revenue Results Report for Investors (https://investors.semrush.com/financials/quarterly-results/default.aspx)
- SEMrush Data Statistics and Facts (https://www.semrush.com/kb/999-semrush-data)
- Revenue for Semrush (SEMR) (https://companiesmarketcap.com/semrush/revenue/)
- SEMrush Revenue Results and Stats (https://investors.semrush.com/news/news-details/2023/Semrush-Announces-Fourth-Quarter-and-Full-Year-2022-Financial-Results/default.aspx)
- SEMrush Revenue Results and Stats (https://investors.semrush.com/news/news-details/2023/Semrush-Announces-First-Quarter-2023-Financial-Results/default.aspx)
- Best SEMrush Stats and Facts (https://www.semrush.com/stats/)
- Best Semrush User and Revenue Statistics (https://backlinko.com/semrush-users)
Nikola Roza
Nikola Roza is a blogger behind Nikola Roza- SEO for the Poor and Determined. He writes for bloggers who don't have huge marketing budget but still want to succeed. Nikola is passionate about precious metals IRAs and how to invest in gold and silver for a safer financial future. Learn about Nikola here.
Wow, SEMrush make that much money! That’s surprising, I thought their earnings were in the mid $20mil at least.
I am one of the SEMrush free plan users. While I like their services I think they overcharge massively. You can include the likes of Ahrefs and Moz in that boat.