Disclosure (full version here): Some of the links you’ll encounter are affiliate links. If you click and buy something, I may get a commission. Thank you!
In this beginners guide to FTC you’ll learn what FTC as an acronym stands for, and what you as a blogger and affiliate marketer need to do to be compliant with their guidelines at all times.
Without further ado, let’s get started!
Disclosure Some of the links on this page are affiliate links. This means that, at no additional cost to you, I get compensated when you click on my link and buy a product.
Thank you for your support, you’re awesome!
Table of Contents
Unforeseen Scenario That’s Best Avoided…
You’re finally making money from your blog. Your affiliate links are working their magic and day after day you earn money while you sleep.
You feel happy, elated and feel like you could fly on a cloud with happiness to sustain you mid-air.
But then, one day, just as everything is going perfectly, you receive a cease-and-desist email from FTC where they warn you that you’ve been advertising products without letting the people know about it.
So you were basically misleading your audience.
Your hopes, dreams desires; ENDED!
Well not quite, it’s possible to bounce right back after such an email, but it’s best never to end up in such a situation
Let’s make sue you’re prepared.
4 Tips for Making Your Site FTC Compliant
Before we start, FTC stands for Federal Trade Commission, and they are a US government agency whose job is to:
prevent unfair, deceptive and anti-competitive business practices through education, advocacy and law enforcement, without straining legitimate businesses too much.
That’s my money article full with affiliate links.
And of course I have an FTC Disclosure that is:
Clear and concise;
Very prominent and not hidden at all;
Very direct and explanatory;
Close to my affiliate links.
This affiliate disclosure does a very good job of protecting my ass from anything I don’t want to happen.
Concluding This Beginners Guide to FTC Disclosure For Bloggers…
If you’re a blogger or affiliate marketer, then you need to have an FTC disclosure on your site. And now after you’ve read my guide and hopefully learned something there’s just one more thing left to say…
WARNING– Listen, I’m not a lawyer and this beginner guide is here just to acquaint you with the topic. Don’t take as gospel anything I said here.
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