Pro tip- Another thing you should not be doing on Quora is asking questions just so that you can give answers to them.
Some affiliate marketers love to first ask questions about the products they’re promoting and then immediately give answers to said questions.
Quora consider this behavior a type of spam and if they notice they’ll either delete your question(s) or even ban you.
YES- How to Promote Yourself on Quora
Really, that is the answer.
Instead of promoting your affiliate offer, you instead promote your blog post that host affiliate links to that offer.
Then even the stingiest, crankiest Quora moderator who’s also in the foulest mood ever won’t even bat an eye on it.
They even say they allow you to promote yourself if your links are an integral part of the post, and not just tacked on for the sake of linking out.
It’s alright to post about your product or company on Quora, either in an answer to a relevant question or as a post on your Quora blog, but repeatedly posting the same information or intentionally misapplying topics on posts in order to gain more visibility may be considered spamming.
Here are the elements of a good Quora answer.
Short and concise; but informative;
Has one or several images but is not littered to the point of being hard to read;
Gives a direct answer to the question, without too much meandering;
Has links to helpful resources either in text, or as footnotes (this include a link to your site).
Here are two quick examples:
This is my answer to the Quora question “is Wealthy Affiliate a scam”
You can clearly see it’s succinct, answers the question AND has a link to my Wealthy Affiliate review.
And this is my answer to the Quora question “What is the purpose of Unbounce” (note: in it, I promote my Unbounce coupon code article)
Bonus (3 Quora Answers Templates)
I’ve given you the elements of a good Quora answer but since I’m in a good mood I want to share with you some quick templates for writing Quora answers fast and easy.
These templates helped me and can help you too.
Template 1- What is X (product) and how does it work?
Intro- X is… 30-50 words
It works by… 50 words
It is especially good at doing X Y and Z- 50 words
It’s not as good at doing A B and C -50 words
Conclusion- I wrote about it on my blog 30 words (and your link)
Template 2- When did X (event) happened?
Intro- X happened in (year) 30 words
Back then it was like this… 70 words
Now it is different- 50 words
Conclusion- Read about it in detail here (link) 40 words
Template 3- Who is Better: Roger Federer or Novak Djokovic?
Intro- It’s hard to decide because… 50 words
Some say Federer is better because… 70 words
Others claim Djokovic is better because… 70 words
Conclusion- I think Nadal is best and I wrote about it on my blog- 60 words
Note: there are other variations of Quora questions but these should serve you well for now.
How to Do Affiliate Marketing on Quora? A Step-by-Step Strategy
Step #1- Tie in Your Answers With Your Blog’s Affiliate Promotions
First, dig through your affiliate site and find all products and services you promote.
Then record them somewhere. The easiest way is using Google Spreadsheet.
Step #2- Search Quora for Questions You Can Comfortably Answer
So you won’t be just randomly answering questions.
Instead, you’ll be looking for questions people have about X product you promote.
For example, since I promote Fiverr affiliate program, it’d make total sense for me to search for questions related to Fiverr affiliate platform.
I also promote Interact Quiz Builderso it makes sense for me to find questions people ask about that quiz maker.
Step #3- Record Those Questions in a Google Spreadsheet
Oftentimes, there will be only a handful of questions and you’ll be able to answer all of them.
But sometimes, the topic is super popular and there are hundreds of questions.
Then you’ll have to pick and choose.
What are the criteria?
Can you answer the question thoroughly and completely (without doing too much research)?
Is the question popular (views and upvotes)?
What’s the competition like?
Can you link to your blog organically?
So pick and choose and add them to your spreadsheet
Your spreadsheet should have these columns (don’t worry if it’s confusing, I give an example spreadsheet below)
number of answers;
number of followers.
Here’s how I did it with Wealthy Affiliate as a topic:
And here you can download my spreadsheet, for free:
Then build a large chunk of helpful reviews full with your affiliate links (30 review articles is a very good number to hit).
With that volume of articles you are guaranteed to get traffic from Google and then make some sales.
And once you become a real marketer, and you are real when you make money from your affiliate links, then you can think about expanding to Quora.
But not for selling on the platform, but for brand building and some referral traffic along the way.
Outsourcing Quora is the answer!
Here, Neil Patel has 278 Quora answers.
Do you really think that Neil, who’s worth millions of dollars and who’s managing a team of several hundred people, is sitting behind a computer screen and typing away, answering hot questions on Quora?
Of course not!
He has his assistant do it for him.
That’s how the pros do it and if you want to be a pro then you better start acting like one.
Stay off Quora till you can afford to get help and approach it with a real strategy.
#1- Have you ever promoted affiliate links directly on Quora and what was the result of it? Did you make sales?
I never link directly to affiliate landing pages because this is against Quora’s rules, and they’ve gotten stricter with this in recent years.
However, I have found a lot of success linking to blog articles and then promoting affiliate offers within them.
If your article can address the initial question that the viewer was having, they’ll do even better.
I use Quora to help generate ideas for additional information to update articles with, and this is one of the reasons.
#2- What is your criteria when choosing Quora questions to answer?
I tend to look for questions that are receiving regular, passive traffic from Google, rather than questions that are suggested through Quora’s internal algorithm.
Questions with Google traffic tend to have more targeted visitors that convert better.
One way to find these is to view other people’s top-viewed answers from their profile, or search Google using “site:quora.com YOUR KEYWORD HERE” to find the highest-ranking questions.
Questions receiving Google traffic tend to have high views but few upvotes, and the views are more evenly distributed among answerers.
#3- Is Quora only a supplemental source of affiliate income? Or can someone go “full time” pushing affiliate offers on Quora?
It’s definitely possible to make a full-time living off of Quora.
I have one answer that brought in several thousands of dollars of month in recurring business for one of my eCommerce brands.
This is rare, though.
With Quora becoming so strict on what answers they remove, I would prioritize sending people to your own website and using it to build your presence there, while also building up other traffic and revenue streams.
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