My Missinglettr review answers it all, and much more!
Without wasting your precious time;
let’s get started now!
Table of Contents
What is Missinglettr Social Automation Tool Exactly?
Well, that question kind of gave you away, no?
I mean, you obviously know that Missinglettr is a social media automation drip tool that automates most of your social media activity, so that your hands are free to pull other important levers of your online business’s growth.
(That was a one long sentence- I know!)
Before I go into Missinglettr features I want to quickly sidetrack into reasons why you need to have a social media strategy from the get go;
and why that strategy needs to be automated as much as possible.
3 Reasons Why Your Blog Needs Social Media Automation, Why it needs it Badly!
#1- Build Trust With Google
Google is forever on the hunt for rouge webmasters who are trying to game their algorithm.
And one of the easiest way to show them you’re legit is to have active social media accounts with genuine activity.
So, even though those social media posts (and their links) won’t boost your rank immediately and directly, they will give you legitimacy and will indirectly help you rank better in Google.
#2- More Traffic
More of your social posts that get projected into the social stratosphere, more people will see them and some of them will click.
This includes your friends who maybe have not yet subscribed to your list are not aware of your new awesome post.
And of course, let’s not forget total strangers on the web who’re browsing Twitter or Facebook looking for great content to find.
Missinglettr HELPS YOU get found.
#3- Increased Brand Awareness
The more social postings you have out there and enriched with appropriate hashtags, the more exposure you give to your brand.
And even if users don’t click then and there, they’ll still learn to recognize your brand.
Largely the same in functionalities. The main difference between the two is that Pro lets you connect 3 content sources, for example, your WordPress blog Medium and Ghost, while Solo only lets you have one.
Also, with Solo, you’re limited to 500 social media posts.
That might seem small but that is 500 posts per month and that’s at least 50 blog posts worth of promotion, so plenty.
However, Solo might be inadequate for big blogs with hundreds of articles and for blogs who want to create campaigns for all their content at once.
They’d need to go for the Pro plan which allows for 5000 posts per month.
Finally, Solo plan is handicapped because you don’t have access to the advanced analytics features so you can’t really tell how your campaigns are doing.
However, you do get basic reports which is Missinglettr emailing you once per week to inform you how many clicks your campaigns generated.
Note: Pro plan gives you access to advanced analytics where you can track in detail how your campaigns are performing across various social media channels
Here are the main differences between Solo and Pro plans.
Missinglettr Pros and Cons
#1- Easy to use
I remember it took me 10m to grasp how it works and I went in with no preparation whatsoever.
As a freelance writer for hire I was simply assigned a task to write a Missinglettr review and that was that.
Fun fact: I had a really tight deadline for the article so I remember how I worried in advance whether I’d make it in time.
Was the first time I heard of Missinglettr and didn’t know what to expect.
I also remember how I laughed at myself when I first logged in into Missinglettr dashboard and saw how simple it all was
#2- Excellent campaigns
Missinglettr lets you change campaigns it builds for you. But most of the time you won’t need to change anything because out of the box they’re pretty darn good.
You just need 2m to review to make sure and that for me is social media automation at its finest.
#3- Very cheap
Missinglettr is dirt cheap based on what it provides and value it gives to me as an online business owner.
#4- Excellent Customer Support
Missinglettr support is excellent. You can contact them vial live chat any day of the week, but their response will come during Monday-Friday, UK office hours.
#5- Access To Missinglettr Curate
I should’ve said limited access to Missinglettr Curate. With any Missinglettr subscription you can access the Curate library to share other people’s content, but you won’t be able to promote yourself.
Spoiler alert- it’s pretty decent and there’s money to be made.
Conclusion- Is Missinglettr Really Worth it for You?
When traffic is scarce and competition is high, the easiest and most sensible way to get some people quickly onto your site is to pick off the long hanging fruit first, and then once those branches are dried up to go for the more competitive ones.
Social traffic via Missinglettr is just that, sweet easy fruit, ready to be picked. Coincidentally, it is also social media automation at it’s finest.
Nothing more to say except to end my Missinglettr review with a call to action.
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